- Stock: In Stock
- Model: OL9745
Listing Date: August 9, 2024
*Listed prices are not final. The final price will be determined based on the confirmed proposal. Thank you for your support of OLOEY.
Business intelligence encompasses data, information, and materials regarding commodity circulation and commercial economic activities. Broadly defined, it covers market environments, policy regulations, and technological trends, focusing on direct representations of commodity transaction dynamics. Its categories include marketing intelligence, market management intelligence, commodity technology intelligence, and market environment intelligence. Collection sources span industry reports, government statistics, IoT devices, transaction records, and other dimensions.
If you're interested in the industry but unfamiliar with research, we can assist by conducting preliminary market research management, including:
1. Consumer Demand
Basic Information: Age, gender, occupation, income, and other foundational data.
Consumption Habits: Drinking frequency, brand preferences, purchasing channels, and other behavioral characteristics.
Potential Demand: Feedback on product features, packaging design, price sensitivity, and other details.
2. Market Competition
Industry Trends: Macro information including policies, regulations, market size, and growth trajectories.
Competitors: Specific data on product features, market share, and marketing strategies.
3. Product Strategy
Product Lifecycle: Assess whether products are in growth, maturity, or decline phases.
Market Share: Analyze regional market performance and reasons for slow/fast sales.
Price Competitiveness: Monitor price fluctuation trends and their impact on different products.
4. Promotion Channels
Traditional Media: Audience feedback from newspapers, television, and other conventional platforms.
New Media: User engagement data from social media and online platforms.
Survey methods typically include questionnaires (online/offline), interviews (in-depth/focus groups), observation (physical stores/social settings), and data analysis (statistical software processing).